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Posts tagged with "certificate of deposit"


Rates are falling. Margins Are Shrinking. Why, and What Next?

Last month we wrote about an upcoming cut in interest rates. At the time, we wrote about what financial institutions—especially smaller institutions—should expect. A couple of days later the Federal Reserve announced the first target Fed Funds rate cut in a decade. So now we have some clarity—what can we learn? Managing rates is a…

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7 Reasons to Use a Quick-Hitting Postcard

What marketing format lets you reach prospects with an obvious message that can easily make an impression, allows you to connect with your best prospects, and gains the prospects’ attention in their own homes? The answer is obvious because it’s in this post’s headline. The postcard. A recent marketing article I read said postcard use…

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Linking Checking to a CD — Where’s the Reason Why?

I just spent over 20 minutes searching Union Bank’s website for the reason why I would have to link my new checking account to my new CDs should I agree to accept Union Bank’s offer. I came up empty. Nowhere on the site could I find a reason why Union Bank is requiring this link…

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