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Posts tagged with "2017"

12/28/2017

Recap of 2017: Sharing Our Top Five Blogs From the Year

Well, the end of the year is quickly approaching which is a great time to recap another great year for our blog. I just wrapped up my fifth year of being editor of the blog and I am excited about some of the changes we’ve seen this year. We did a reorganization of the existing…

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03/16/2017

Bankers Respond with Optimism to Trump-fueled Uncertainty

Review and possibly repeal Dodd-Frank. Reinstate Glass-Steagall. Defang the Consumer Financial Protection Bureau. Review, revise and possibly abandon global trade agreements with an eye to retrenching U.S. interests. Since the inauguration, headline after headline has provided clues, hints, insights and speculation as to the Trump Administration’s next move regarding the banking industry. Whatever your political…

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12/05/2016

Learning to Read and Respond to Critical Consumer Signals

Marketing is by its very nature a predictive endeavor. If you can anticipate a customer’s needs, you have more opportunity to make a sale by fulfilling that need. Data and technology can help marketers predict what customers will need and want next, but only if you know how to interpret the silent signals the data…

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