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Business
Insights that
drive results

01/19/2018

Understanding the State of Audience Data for Marketers in 2018

Are you a marketing professional who is confused and maybe a little overwhelmed by the juggernaut of big data and how it’s being used for customer acquisition, retention, or cross-selling? You’re not alone. Audience data is fundamentally changing the marketing landscape, but it’s still all brand new. Data analytic experts are in high demand because…

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01/18/2018

Can You Spot a Synthetic ID? The $6 Billion Mistake in Banking

By Laura Bruck, EZShield New research from the Auriemma Consulting Group (ACG) paints a bleak picture of the state of synthetic identity theft and its hit to the banking industry. Synthetic identity theft cost banks $6 billion in 2016. Five percent of charged-off accounts and up to 20 percent of credit losses are thought to…

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01/10/2018

Creative Approaches to Amplify RDC Revenue in 2018

How one bank’s creative thinking generated $90,000 in potential RDC revenue—in just 25 days Time is money. We’ve all heard that old adage. It implores us to work smarter rather than harder, in order to achieve our goals. And trite as it may sound, it’s still solid advice for 2018, especially as you consider this year’s sales…

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12/28/2017

Recap of 2017: Sharing Our Top Five Blogs From the Year

Well, the end of the year is quickly approaching which is a great time to recap another great year for our blog. I just wrapped up my fifth year of being editor of the blog and I am excited about some of the changes we’ve seen this year. We did a reorganization of the existing…

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12/18/2017

Banking on New Revenue? How the Right ID Protection Partnership Can Help

By Laura Bruck The FDIC released impressive figures in their Q1 report of U.S. bank performance. Aggregated net income for financial institutions was $44 billion in the first quarter of 2017. This is a 12.7 percent increase from the year prior. Community banks shared this growth with a 10 percent increase. Collectively, more than half…

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12/13/2017

RDC Hits Maturity…Or Has It?

Analysts predict 10% annual growth in desktop RDC and staggering $768 million mRDC revenue opportunity Maturity. Eventually, it sneaks up on all of us, whether we calculate that milestone by age, state-of-mind, or simply lessons learned. Trading the bachelor sports car for a family minivan, for instance, or becoming the mentor instead of the mentee….

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12/11/2017

Some Financial Institutions Still Don’t Have Mobile Apps: What They’re Missing

Shoe stores have mobile apps. So does the Smithsonian. You can find apps that help new parents keep track of diaper changes, apps that can help you find a clean restroom while traveling, and apps that let you schedule your dry cleaning for pickup and delivery. It’s the age of the mobile app, and it…

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